Eight and a half months after TikTok's new US venture promised to retrain the algorithm, nobody outside the company has shown the For You feed, reach, or payouts changed. In February, NPR reported a TikTok spokeswoman saying the algorithm hadn't changed; its newsroom hasn't mentioned retraining since.
- The only independent study I found showed recipe and Oscar videos dropped as hard as political ones in January, which fits the outage TikTok blamed on a data-center power failure, though the researchers say they can't see the recommender.
- One reach-drop figure comes from a creator-tools blog with no method.
- Creator Rewards terms say participating creators must keep the venture's reporting metrics "strictly confidential" (a clause I couldn't date to before or after the deal), so the people who'd see a change can't publish the dashboard numbers that would show it.
Earn on TikTok? Keep private monthly screenshots.
