The test shared as proof that store-brand aloe gel has no aloe is from November 2016. Consumers had already sued over the same allegation and lost: the case was thrown out on the evidence and a federal appeals court affirmed in 2020, after discovery showed the two gels it covered were made from aloe.

The parties agreed those products are 98 percent "aloe gel"; the 1 percent dried solids and 99 percent water figure is the plaintiffs' characterization, which the court said reflects the use of rehydrated aloe. No regulator has acted, and no court has found the label deceptive. EU rules order ingredients by weight, so position tracks weight rather than potency, and anything under 1 percent can sit in any order.

Kaleido tested nothing, and none of this describes a bottle on a shelf today. Compare unit price and net weight.